Pharmaceuticals have become an increasingly part of healthcare in the developed and developing countries. The soaring amount of money is being spend on them in both the developed and developing counties. The steep costs of drugs has contributed to the death of millions of people in the developing countries from diseases such as HIV-AIDS. Many new cancer Drugs are priced at level that even the people in the developed countries can not afford.

The world is mainly comprised of poor people and so is need to provide them medicines at affordable rates. No doubt, it is not the responsibility of Drug companies to ensure that everyone has the assess to affordable medicines yet their help and help of Marketers/Whole sellers/Dealers etc. is needed in creating awareness among the people & Medical fraternity about the availability of low cost Generics & many other affordable brands of the same medicines manufactured & Marketed by a many companies.